Our Purpose

Our Purpose

Our purpose is to tackle the underrepresentation of the disability and adaptive sports community through media, apparel, and the engineering of new products. We want to bring adaptive sports into the spotlight and continue doing so through the 2028 Los Angeles Paralympics and beyond.

Through apparel sales and media projects, we aim to continuously reinvest into the adaptive community, helping provide athletes with the resources, opportunities, and support they need to succeed.

We believe there is more to telling these stories than the traditional documentary approach. As innovators, we want to create new ways to connect able-bodied audiences with adaptive athletes through sports, creating understanding and appreciation through shared experiences, competition, and movement.

KINETRA exists to put adaptive athletes in the spotlight